Content Marketing Matters Blog
Helping you become a trusted niche expert through content marketing
7 Tips for Writing Viral-Worthy Blog Titles
What essential elements do you need in viral blog titles to make Facebook users stop their endless scrolling and engage with your content? On social media, there is a lot of content vying for our attention. Our friends, colleagues, businesses and brands. So what will make your potential customer sto [...]
Why is Authenticity important in your business content?
When you are out there interacting with the world on behalf of your business, are you being you or are you playing a role? You may not have known this about me, but I did some school-level acting growing up. I was in a bunch of school plays and performances, including an adapted Shakespeare play in [...]
5 Easy (and free) ways to brainstorm blog topics
Does your business have a blog that you are regularly writing, updating, and promoting? Blogging is one of the most effective content marketing channels to really show people that you are the expert in what you do. When people believe that you are the expert, they're more likely to buy from you. And [...]
WriterGal’s 2019 Year in Review
Yes, it's true. You are about to read another year in review blog article! It seems like this time of year that's what everyone is doing they're talking about their successes from the last year, what they're looking forward to in the next year. I am going to do just that! But, there is a reason I’m [...]
Why Every Smart Business Should be Repurposing Content
Are you being savvy with your marketing dollars by repurposing content? We don’t all have budgets as “comfy” as Disney or Marvel, so we need to be smart with how we spend our money. That’s why I’m such a huge fan of this marketing strategy where you are repurposing content into multiple formats and [...]
Out of My Comfort Zone: Becoming a Published Author
I sometimes find that when I tell people I'm a writer, they ask "Oh that's cool, what's the name of your book?" Until now, I had to say that I hadn't published a book before and that I do a "different" kind of writing. Now, I'm excited to announce that my first co-authored book, Out of My Comfort Zo [...]
Join me at the FREE Amazing Women of Influence Online Summit
Have you ever looked at attending women entrepreneur conference or summit? Some of them charge an arm and a leg! I'm so glad I found this one and they just happened to be recruiting for speakers for this fabulous FREE event for women entrepreneurs who want to thrive! I'm honoured to have been chosen [...]
I struggle! So I launched an online moms group
We all have our challenges and struggles...even me! My struggle is to keep my sanity while I try to raise 2 toddlers and run my growing business. So...I did something about it! This morning, I launched the online moms group: Caffeinated Working Mom Club on Facebook! This is a new online moms group a [...]
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